Radio

iHeart”s Ad Free Offering

Posted by John Fuller on April 4, 2012 at 1:37 am

I’ve got to admit, as I’ve listened to Pandora with some frequency these past few weeks, working in the yard and enjoying the app on my phone, I’ve become a bit irritated for the ads it runs. The commercial load is not nearly as heavy as most commercial “traditional” stations. Still, I’ve gotten accustomed to [...]

Radio Is Radio

Posted by John Fuller on August 3, 2011 at 3:22 am

For the naysayer who doubted the ability of Pandora and other web radio “stations” to grab audience from “traditional radio,” this data should get your attention: …analysis of Arbitron ratings among the A18-34 demo (shows that) Pandora’s AQH is now higher than any terrestrial radio station in all of the five-largest U.S. radio markets. From [...]