Research

The Next Apple Revolution

Posted by John Fuller on January 23, 2012 at 5:13 pm

It arrived without the fanfare of a new phone or tablet, but last week’s introduction to the world of digital textbooks signals Apple’s “next big thing.” As the company continues to explore new ways of delivering content, and to expand its revenue sources, I think they’ve tapped into a HUGE market. Any college student will [...]

They Don’t Talk

Posted by John Fuller on July 2, 2011 at 8:54 pm

Really interesting research graphic here about young adults and their mobile device habits. Not surprisingly, teens don’t talk much on their cell phone – and older persons talk a lot, BTW. So what are younger phone users doing on those phones? Drum roll… The headline stat: 71% of the respondents preferred texting to phone calling. [...]

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