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Radio Is Radio

Published on August 3, 2011 By John Fuller

For the naysayer who doubted the ability of Pandora and other web radio “stations” to grab audience from “traditional radio,” this data should get your attention: …analysis of Arbitron ratings among the A18-34 demo (shows that) Pandora’s AQH is now higher than any terrestrial radio station in all of the five-largest U.S. radio markets. From [...]

Millions Of Moms Are Online

Published on June 17, 2009 By John Fuller

Did you know that more than 33 million moms are regularly online? They also are among the most effective word-of-mount fans a company could want. (More details here.) So what are you doing to capture moms with your online content?