Video Killed The Radio?

Radio stations sometimes use video to promote their product. Here are two very different takes on bad video production. Have to agree with the assessment that one is bad on purpose, the other is just plain bad. I’m wondering, did the radio sales team pull off these video productions? Sure seems likely.

Watch, and tell me: Did the video kill the radio station’s image? Which one will “stick” longer with viewers, and why?

When advertising, it is probably best to stay within the area of your expertise, or at least to hire someone better than you to do the creative.

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